About

Nice to meet you, I'm Sapir.

Designer, artist and tattoo artist. 17 years in the design world, and my own studio since 2021. I start every project from one point of meaning, and keep growing with it, from Israel to Thailand.

17years of design
2021studio opened
100+clients and projects
2countries, Israel and Thailand
Sapir Laksman, with a spiral of light rising from her hand
Why I'm here
I don't design to make it “pretty”. I design to make it right. From somewhere unclear, to something you can't miss.
The spiral so far

Every turn bigger than the last.

As long as I can remember

Art

Colors, bold lines and a little surrealism. A day without creating is a grey day.

years in the industry

Graphic design

Working with many clients and studios, where I found my way to “crack” what the client really needs.

With Eyal Kimhi

Tattoos

I learned to tattoo with the master, and since then I know what it means to leave a mark that stays forever.

2021

Spirala.ink is born

A studio of my own, my dream. First logos and identities.

2022–2023

Full branding

Brand books, packaging and complete languages, alongside a regular party line on the scene.

Thailand

The studio moves to the island

Retainers, big corporate events, and clients from all over the world. Far away, and still close.

2026

Code, systems & AI

Websites in code, business systems, children's books and card decks. And the spiral keeps going.

Thailand

And then came Thailand.

The studio packed a suitcase and moved with me. From there I worked with clients in Israel, with local businesses on the island and with people from all over the world: real estate companies and villas, bars and cafés, young brands and big companies. Each with a different language, culture and pace.

🌴

Clients of every kind

A small family business in the morning, a tech company at noon and a beach villa in the evening. I learned to speak each one's language, and translate it into design.

⛈️

Working in less than perfect conditions

Internet that vanishes right before a deadline, tropical rain on the roof mid-Zoom, and power that cuts out exactly when you need to save. The projects still came out on time. Ha.

🌙

The time difference is an advantage

While Israel slept, my work moved forward. Clients woke up and the materials were already waiting for them.

“Now it's even become an advantage” · Daniela, Catch D.I
Art · Design · Ink

A tattoo artist learns there's no “undo”. Every line has to be precise, because it stays.

It all started with a love of art, and the art became more and more digital, until even my paintings moved to the screen. There's something almost sacred about leaving a mark on someone, forever. I bring that same commitment to every brand: good branding is a business's tattoo.

ART · DESIGN · INK
Clients · already inside the spiral

Clients who grew with me.

LucianaBreezaGraciaRB JewelryDogTopiaMyCopPeach Beach
Special Home DesignShai HenigALBI ProductionsAssaf MalkaNofar DigitalTribe.castSFO Mentors
Voices · what clients say

Far beyond a designer.

She managed to take everything I wanted to convey, emotion, professionalism, connection and authenticity, and turn it into a brand that feels so precise I still get excited about it. Since we launched, clients write to me that they “feel who I am” just from the look.

Noa EldarFlow Therapy

Availability, professionalism, creativity, and above all a rare ability to always say yes. Even when a project demands tight deadlines or new technology, Sapir will go learn the tool and deliver excellent results, fast.

Liad WinklerPrezentSimple

You don't just “do graphics”. You understand a brand, you understand energy, you understand intention. You know how to take an idea and turn it into a visual that's precise, sharp, clean and professional.

Eden CohenThe Socialist

Working with you feels like having a partner who gets it, not just a designer but someone who thinks. There's a kind of calm in knowing the project is in professional hands.

Daniela AshkenaziCatch D.I

She understood our heads and the vibe we wanted really fast. We went through a whole process with her, a new brand language and full planning, to an amazing final result. She was with us from start to finish.

Aesthetics with brains

Beauty isn't the goal, it's the result. I don't design to impress, but to touch.

Listening

Not only to words, but to energy and subtext. That's where the essence of the story is distilled.

Responsibility

When I take on a project, I really step into it. Every design that leaves the studio is a part of me.

Professionalism that understands

Seeing fast what's truly needed, and what only looks important.

Let's begin

Enough about me. Tell me about you.

WhatsApp sapirl.design@gmail.com